Rihanna for PUMA: The First Ad Published April 30, 2015 Rihanna in her role as creative director and by default self-muse for PUMA. Loving the direction Rih-Rih!Share this:TwitterFacebookPinterestTumblrMoreRedditPrintEmailPublished in F A S H I O Ncreative directorfirst advertpumarihanna Previous Post Handling The Stressful Parts of a Wedding Day Next Post iNKOGNiiTO wants us to connect with ourselves and the expanse of the universe on new single, Space Tellz