We previously featured FERDINAND RENNIE when he delivered a theatrical meditation on fame and purpose with Why Do We Try?, so when we heard that the certifiable star was back with This Is Now, we were curious to say the least, and couldn’t wait to listen and share our experience.

This Is Now opens with an intricate piano performance and mediative frequency as Ferdinand sings, “You were my love, you were my life, fit like a glove, cuts like a knife, when you’re only a moment, one verse in a big song, is it just a comment that never lasts too long? Does it matter in the long run…”

Once again, we are fully captivated by Ferdinand’s charm and the authenticity that he oozes as the production builds with textured drums, choral harmonies and his signature reflective, philosophical, theatrical energy.

As for the message, the anthemic song is about loss and learning how to cope with grief. It originates from the American musical LOVING and tells a touching story about pain, memories and finding strength.

There is no doubt that This Is Now holds a cinematic allure. We could imagine the track accompanying an emotional finale in a series like One Day on Netflix, or a reflective moment in a film such as Past Lives.

The song was written by Michael Andrew Storm and Meg McAndrew, and produced by Andrew Hollander from New Jersey, Alan Vukelic from Germany, and Ferdinand Rennie himself. The track was released in May 2026 by Fabscots Music. 

Ferdinand Rennie is a singer and performer who lives on the west coast of Scotland and has worked in music and musicals for more than 30 years. He has appeared in many famous musicals, including Les Misérables, Jesus Christ Superstar, and Beauty and the Beast, and that theatrical pedigree is tangible throughout This Is Now. He also performed on the TV show Britain’s Got Talent and once sang in Monte Carlo in front of Prince Albert II and Princess Charlene.

Needless to say, we continue to be in awe of what FERDINAND RENNIE releases, and have added This Is Now to our New Music Spotlight playlist, and our TIMELESS playlist, whilst we continue to stream his growing discography, including Why Do We Try?.

The post FERDINAND RENNIE reflects on loss and memory with vulnerable and theatrical single, This Is Now appeared first on KIMU.