bruno aveillan Archives - KIMU https://karlismyunkle.com/tag/bruno-aveillan/ Fri, 06 Sep 2013 16:03:58 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://i0.wp.com/karlismyunkle.com/wp-content/uploads/2023/12/cropped-Screenshot-2023-12-07-at-03.03.00.png?fit=32%2C32&ssl=1 bruno aveillan Archives - KIMU https://karlismyunkle.com/tag/bruno-aveillan/ 32 32 44925489 La Légende de Shalimar Guerlain https://karlismyunkle.com/2013/09/06/la-legende-de-shalimar-guerlain/ Fri, 06 Sep 2013 16:03:58 +0000 http://karlismyunkle.com/?p=15207 This week Guerlain released the Bruno Aveillan directed short film for the brand’s Shalimar fragrance. Inspired by the timeless and tragic (although we don’t get…

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]]> This week Guerlain released the Bruno Aveillan directed short film for the brand’s Shalimar fragrance. Inspired by the timeless and tragic (although we don’t get to see that element) love story of Emperor Shah Jahan and Princess Mumtaz Mahal, the film is set in Northern India in the early 1600s.

In essence, it shows Willy Cartier as Shah Jahan travelling across the mountains inspired to create the Gardens of Shalimar and gifting Mumtaz Mahal (played by Natalia Vodianova) the immensely beautiful Taj Mahal.

The creative treatment of the film is quite reminiscent of Game of Thrones (Season 1 with Khal Drogo and Khaleesi, particularly) with Cartier on horse-back and Vodianova emerging from a bath etc. It also plays as similar piece of marketing content to Cartier (the brand this time!)’s recent L’Odyssee, which was ALSO directed by Bruno Aveillan.

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]]> 15207 l’odyssée de cartier directed by bruno aveillan https://karlismyunkle.com/2012/03/05/lodyssee-de-cartier-directed-by-bruno-aveillan/ https://karlismyunkle.com/2012/03/05/lodyssee-de-cartier-directed-by-bruno-aveillan/#comments Mon, 05 Mar 2012 01:08:26 +0000 http://karlismyunkle.com/?p=10885 Today marked the official launch of the new Cartier television commercial directed by award-winning multimedia artist, photographer and filmmaker Bruno Aveillan. Here is the absolutely…

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]]> Today marked the official launch of the new Cartier television commercial directed by award-winning multimedia artist, photographer and filmmaker Bruno Aveillan. Here is the absolutely breathtaking short film that the TV spots have been adapted from – possibly one of the most stunning pieces of brand content ever created. Described as “a journey between dream and reality”, this marks the first venture for Cartier into a cinematic epic focusing on its history, its values and inspiration, its artistic and universal scope. It has truly done the iconic brand justice.

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