To celebrate Ada + Nik SS14 going into retail at menswear boutique Q London, we teamed up with photographer Adam Tannous and Team GB Athlete…
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Ada + Nik Present The Dark Wolf: AW14 Film
Published January 9, 2014First debuted on Andy Warhol’s Interview Magazine, Ada + Nik just launched their new Autumn Winter 2014 fashion film, The Dark Wolf.
Directed and produced by Oz Thakkar and creatively produced by Nik Thakkar and Ada Zanditon comes the premiere of Ada + Nik ‘The Dark Wolf’ – a film created for the unveiling of the brand’s AW14/15 collection at London Collections: Men this week.
Focussing on Ada + Nik themes of brotherhood, timelessness and rebellion the film shows Diego, trapped in an alternate reality in an infinity of sand for what could be minutes, hours, days, years or eons, taking up the last of his energy to summon his brother, SMITH. Coughing up the last of his energy into his hand and forming a liquid symbol to awaken the warrior within SMITH – he knew that this could be his only salvation.
In a Philips technologically enhanced world, SMITH is awakened by a loud banging, he opens a door to find a box of sand, he opens the box to be stunned by the visuals and location of his long lost brother. SMITH begins a heroic journey, overcoming The Dark Wolf and various obstacles guided by an ethereal Snow Queen (Nikita Andrianova) and her timeless beauty.
Meanwhile, Diego transcends realities through intense meditation growing gaunt as his energy depletes through his efforts to summon his brother.
Following a physical battle with The Dark Wolf, SMITH glitches into the reality of the infinity of sand where his brother is trapped. Diego subsequently awakens and the two heroes are reunited.
Wire beanie featured on SMITH LDN is YashkaThor for Ada + Nik. The film also features Snow Queen Vodka (sponsor), Philips BR1X and Headphones and Samsung GEAR Watches.
