This Sunday, June 1, 2025, the Celebration Stage at Santa Monica Boulevard and La Peer Drive will resonate with the transformative sounds of NEO 10Y, the London-born artist renowned for blending music, activism, and spirituality. As part of the vibrant WeHo Pride festivities, NEO 10Y‘s performance promises to be a harmonious convergence of art and advocacy, reflecting the progressive ethos of West Hollywood.
A Harmonious Alignment with West Hollywood’s Values
West Hollywood has long been at the forefront of LGBTQ+ rights and environmental sustainability. In a pioneering move, the city council recently mandated that all city-sponsored events serve plant-based foods by default, aiming to reduce greenhouse gas emissions and promote compassionate consumption . This initiative underscores the city’s commitment to progressive policies that align with the values of inclusivity and sustainability.
NEO 10Y‘s advocacy mirrors these principles. Their music and public engagements often emphasize themes of unity, love, and ecological consciousness. By championing a vegan lifestyle and addressing issues like climate change and animal rights, NEO 10Y embodies the very ideals that West Hollywood seeks to promote through its policies.
Music as a Catalyst for Change
NEO 10Y‘s discography is a testament to their commitment to social and spiritual transformation. Tracks like CHOOSE LOVE, ONENESS, and Shortcut To World Peace are not just songs but calls to action, encouraging us all to embrace love as a guiding principle for personal and collective evolution. In an interview, NEO 10Y described Shortcut To World Peace as a message advocating for love as a philosophy of non-violence, aiming to help manifest freedom and peace.
Their performances are known for their immersive and thought-provoking nature, often incorporating visual art and spoken word to create a multisensory experience that challenges audiences to reflect on societal norms and envision a more harmonious world.
A Resonant Presence in the U.S. Music Scene
NEO 10Y has made significant inroads into the U.S. music and fashion scenes. They have performed at various venues and events, including opening for the Japanese girl band f5ve at SUBCULTURE, and appearances at EVITA at Nightingale and Boardners. Their performance at Billboard‘s fashion week event during NYFW further cemented their status as a dynamic and influential artist.
Their work has garnered attention from major media outlets, with features in Billboard, Rolling Stone, Paper, them, Gay Times, Dazed, and BBC Radio, among others. These accolades reflect NEO 10Y‘s growing impact and the resonance of their message across diverse audiences.
Anticipating a Transformative Performance
As WeHo Pride continues to celebrate diversity and progress, NEO 10Y‘s upcoming performance is poised to be a highlight of the festivities. Attendees can expect a powerful blend of music and activism that not only entertains but also inspires a deeper commitment to love, unity, and conscious living.
As the sun sets over Santa Monica Boulevard this Sunday, NEO 10Y’s presence on the Celebration Stage won’t just be another festival performance, it will be a spiritual offering, a shared moment of vibrational elevation. With their transcendent soundscapes and unwavering dedication to collective liberation, NEO 10Y reminds us that pride is not only about visibility but also about vision – a vision for a world rooted in empathy, harmony, and the radical power of love.
For more information about WeHo Pride Weekend and the full lineup of events, visit wehopride.com