Just a few weeks ago it was unveiled via the Material Girl Facebook page that Georgia May Jagger would be the new face of Madonna and Lola’s AW12 campaign. The campaign creative casts Jagger as the ultimate VIP, capturing her getting “all access” at Madonna’s MDNA concert. Photographed by Brooke Nipar at the actual rehearsal for Madonna’s MDNA tour at Nassau Coliseum in May, the campaign showcases Jagger behind-the-scenes, on stage, and in the wardrobe room.