Just a fortnight ago, H&M launched their latest collaboration – and this time it wasn’t with a major designer (read: Lagerfeld, Versace, Marni and continue…
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david beckham for h&m christmas campaign by alasdair mclellan
Published November 8, 2012Brand new images of David Beckham by Alasdair McLellan have just been released in time for H&M’s Christmas campaign. As an example of strategic stretching the use of a PR asset, this is perfection. The images are pretty incredible too. Click under the cut for a new behind the scenes video. The new styles include a hooded dressing gown, draw-string pyjama bottoms, Henleys and long johns with padded elbows and knees, lounge shorts, T-shirts and a towel.
Continue reading david beckham for h&m christmas campaign by alasdair mclellan