Long time video director for numerous luxury houses including Jeremy Scott and Tommy Hilfiger, Luca Finotti has unveiled his latest project in collaboration with Versace.
“Virtual Versace” is a campaign for Versace Sunglasses and Watches 2017 where the Italian director who Forbes named “The Film Director’s behind the fashion viral videos” takes us on a eight-way tumblr trip reminiscent of Warhol meets classic Versace iconography.
To create the trip, Finotti worked with eight international artists who created the visuals under the mentoring/guidance and approval of Finotti – Studio Wot, Linus Zoll (pictured), Sam&Andy Rolfes, Randy Cano, Darin Vartanian, Jose Gallardo, Michele Lamanna and Stephanie Cholakyan.
To truly experience the trip in detail, make sure to visit www.virtualversaceworld.com