I cannot believe that I am currently sat in an internet cafe in the heart of London JUST so that I can view this in HD on a screen and blog it. Actually, I can. Obsession isn’t event a word that comes close. Here is the video for Lana Del Rey’s Born To Die directed by Yoann Lemoine featuring Bradley Soileau. It is absolutely breathtakingly beautiful and her first label endorsed video release (which obviously came with a solid budget). The intense cinematography, majestic shots of Château de Fontainebleau, art direction, production, expression and that final moment are all that of a global icon in the making. I am in awe.