In the true style of what every brand should be doing when launching a highly anticipated product (see Gaga’s video for Telephone, Britney’s video for 3, Xbox 360’s Project Natal…you get the point), HBO has released the first of many True Blood Season 3 clips that gives a tiny peek into the action from the upcoming season, albeit from a behind the scenes perspective. This has already got the forums and Twitter feeds ablaze…and with more to come every week until launch, the build up should be epic. If someone with access to Radian 6 wants to share the weekly buzz stats with me, please do.
This week’s video features a brief glimpse at Eric Northman, played by Alexander Skarsgard, facing off with a bad guy while Sookie holds a gun to somebody.
There is also a short character promo for Eric, that can be viewed here.